Terms of Service
PRIVACY POLICY
Last updated: 14 September 2026
Pinkie ("we," "our," or "us") respects your privacy. This Privacy Policy explains
how we collect, use, disclose and protect personal information when you visit
trythepinkie.com, purchase a Pinkie product, contact us, or otherwise interact
with our website.
We are based in the United Kingdom and handle personal information in line with
the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act
2018. If you live outside the United Kingdom, you may also have rights under the
laws of the place where you live.
INFORMATION WE COLLECT
When you visit or use our website, we may collect information including:
Information you provide directly, such as your name, email address, phone number,
billing address, shipping address, and information necessary to complete your
order.
Payment information, which is processed securely by our payment providers. We do
not directly store your complete credit or debit card details.
Order and customer-service information, including products purchased, shipping
information, returns, refund requests, and communications with our support team.
Information collected automatically, such as your IP address, browser type,
device type, operating system, pages viewed, referring website, approximate
location, and how you interact with our website.
Cookies and similar technologies, including pixels and other tracking tools used
to operate the website, remember preferences, understand website usage and
measure advertising performance.
We do not ask for special category data as part of a purchase. If you choose to
tell us something personal in a support email, we will only use that information
to help with your request.
HOW WE USE YOUR INFORMATION
We may use personal information to:
Process and fulfil your orders.
Process payments securely.
Send order confirmations, shipping updates and tracking information.
Provide customer support.
Handle returns and refunds under our money-back guarantee.
Prevent fraud and protect our website and customers.
Improve our products, website, advertising and customer experience.
Understand how visitors use our website.
Measure the effectiveness of our advertising.
Send marketing emails or messages where you have agreed to receive them.
Comply with applicable legal and regulatory obligations.
OUR LAWFUL BASES
Under the UK GDPR we rely on the following lawful bases:
Contract, to process and deliver your order, handle returns and provide customer
support.
Legitimate interests, to prevent fraud, secure our website, understand how our
website is used and improve our products and service.
Consent, for marketing messages and for non-essential cookies and advertising
technologies. You can withdraw consent at any time.
Legal obligation, to meet accounting, tax and other regulatory requirements.
We only send marketing messages with your consent, in line with the Privacy and
Electronic Communications Regulations 2003 (PECR). You can unsubscribe at any
time using the unsubscribe link included in every marketing email.
HOW WE SHARE INFORMATION
We do not sell your personal information.
We may share limited personal information with service providers that help us
operate Pinkie, including:
Payment providers, such as Shopify Payments, Shop Pay, Apple Pay, Google Pay or
other payment services available at checkout.
Shipping and fulfilment providers, including carriers and warehouse partners that
need your information to deliver your order.
Website and ecommerce providers, including Shopify and services used to operate
our store.
Analytics providers, such as Google Analytics, which help us understand how our
website is used.
Advertising platforms, such as Meta, Google and TikTok, which may receive
information through cookies, pixels or similar technologies so we can measure and
improve our advertising.
Customer-support and email providers used to communicate with you and manage
support requests.
We aim to give these providers only the information reasonably necessary for them
to perform their function.
INTERNATIONAL TRANSFERS
Some of our service providers, including Shopify, Meta, Google and TikTok, store
or process information outside the United Kingdom, including in the United States
and other countries where those providers operate.
Where information is transferred outside the UK, we take reasonable steps to make
sure it is protected to a standard consistent with UK data protection law, using
mechanisms such as UK adequacy regulations or the International Data Transfer
Agreement and its Addendum to the standard contractual clauses.
ADVERTISING AND TRACKING TECHNOLOGIES
We may use advertising technologies such as the Meta Pixel, Google advertising
tools, the TikTok Pixel and similar technologies.
These tools may collect information about visits to our website and actions taken
on it so that we can:
Measure advertising performance.
Understand which advertisements lead people to our website.
Improve our marketing.
Show advertisements that may be more relevant to potential customers.
You can manage these technologies through the cookie preferences on our website,
your browser settings, and the ad settings of each platform.
COOKIES
Pinkie uses cookies and similar technologies to:
Keep the website functioning properly.
Remember preferences.
Maintain your shopping cart.
Understand website traffic and usage.
Prevent fraud.
Measure advertising performance.
Non-essential cookies, including analytics and advertising cookies, are only set
with your consent. You can control or disable cookies through your browser
settings or the cookie preferences on our website. Certain parts of the website
may not function correctly if cookies are disabled.
DATA SECURITY
We use reasonable administrative, technical and organisational measures designed
to protect personal information from misuse, interference, loss, and unauthorised
access, modification or disclosure.
Our website uses secure encrypted connections, and payments are processed through
established third-party payment providers.
However, no internet transmission or electronic storage system can be guaranteed
to be completely secure.
If a personal data breach is likely to result in a risk to your rights and
freedoms, we will report it to the Information Commissioner's Office (ICO)
without undue delay and, where required, within 72 hours. Where the breach is
likely to result in a high risk to you, we will also tell you.
HOW LONG WE KEEP INFORMATION
We retain personal information for as long as reasonably necessary to:
Fulfil your order.
Provide customer service.
Maintain business and transaction records.
Resolve disputes.
Prevent fraud.
Meet accounting, tax and legal obligations.
When information is no longer reasonably required, we take reasonable steps to
delete or de-identify it.
YOUR PRIVACY RIGHTS
Under UK data protection law you have the right to:
Request access to the personal information we hold about you.
Request correction of information that is inaccurate, out of date, incomplete or
misleading.
Request erasure of personal information we no longer need, subject to our legal
obligations.
Restrict or object to how we process your personal information, including for
direct marketing.
Request a copy of certain information in a portable format.
Withdraw your consent at any time where we rely on consent.
Opt out of marketing communications at any time.
Lodge a complaint with the Information Commissioner's Office.
To submit a privacy request, email:
Hello@trythepinkie.com
We may need to verify your identity before completing certain requests. We aim to
respond within one month, as required by the UK GDPR.
MAKING A COMPLAINT
If you have a concern about how we have handled your personal information, please
contact us first at Hello@trythepinkie.com and we will do our best to resolve it.
If you are not satisfied with our response, you can contact the Information
Commissioner's Office (ICO) at www.ico.org.uk.
CHILDREN'S PRIVACY
Our website is intended for adults, and orders must be placed by someone aged 18
or over.
We do not knowingly collect personal information directly from anyone under 13.
If we become aware that personal information has been collected from a child
under 13 without appropriate consent, we will take reasonable steps to delete it.
THIRD-PARTY WEBSITES
Our website may contain links to third-party websites or services.
Their privacy practices are governed by their own policies, and Pinkie is not
responsible for the privacy practices of third-party websites.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time.
When we make changes, the updated version will be posted on this page and the
"Last updated" date at the top will be revised.
We encourage you to review this policy periodically.
CONTACT US
If you have questions about this Privacy Policy, how your personal information is
handled, or would like to exercise a privacy right, contact us at:
Pinkie
Email: Hello@trythepinkie.com